This invention refers to a positional display case ideal
for displaying products or photographs.
In particular, it refers to a display case fitted with
a set of horizontally or vertically-arranged sections, each of said sections being
fitted with a motor system, and a control mechanism, so as to enable a sequence
of rotary movements during which the required display is always seen by the customer.
The invention also extends to a means of controlling the
display case movement, in which the individual movements of each of the display
case units are defined.
In different commercial sectors it is always desirable
to attract the possible customer's attention as far as possible in order for them
to learn of a particular commercial offer, and for this to prove as appealing as
Shop windows are designed for this purpose, for displaying
products or photographs (for example in the case of real estate offers, samples
of wall or floor paving, footwear, electrical mechanisms and lighting devices, and
many others) inviting the consumer to come closer up to these and arouse the desire
for the product on display.
However, a shop window always shows a single display, so
that the customer only has static options available. There are occasionally mobile
elements in the shop window, which, whilst fulfilling the function of attracting
the consumer's attention, do not provide any advantages from the standpoint of taking
advantage of space.
In interior display units there are manually or automatically
rotating display devices, which if automatic do not allow stopping them at the customer's
wish, or which necessarily have to be manipulated, such as the display units for
postcards in which the user has to push or pull these to turn them round.
STATE OF THE ART
discloses a rotating modular display case which has a base able to house
a motor and a rotating section driven by said motor at the top.
discloses a display case for ceramic items which has a leg and a manually-driven
ES 1048433 U
discloses a rotating modular display case, particularly for ceramic tiles,
which has a support and a rotating section, as well as means for making the display
ES 1029620 U
refers to an advertising display unit which discloses a polygonal rotating
section fitted with motor drive.
ES 1002315 U
defines a rotating device for alternate or intermittent display of messages
by using a pinion in which a certain number of teeth have been removed, thus interrupting
the movement of the message.
In none of these earlier devices is there any description
of a motor-driven device for sequential rotation of a display/showcase section for
displaying messages (photographs, datasheets etc.) which enables full control by
the user and also allows the user to stop this without causing any damage to the
It is hence desirable for a display case or unit to meet
the following characteristics:
SUMMARY OF THE INVENTION
- To be able to be fitted in a shop window or outdoor setting.
- To be able to be remotely controlled.
- Ability to give the display movement without the user's involvement.
- Being visible from the front, back and side.
- Allowing easy replacement of the item exhibited, such as photographs or small
- Enabling the user to choose the position of the display unit/case even from
outside the shop window.
- Enabling return to automatic function after a pre-set period of time without
any specific orders from the user
To sum up, this invention refers to a display unit/showcase,
specially designed for indoor use and shop windows, but also able to be used outside,
which is fitted with:
- A lower, upper or lateral base fitted with drive means, transmission means,
reduction units, electrical connections and electronic devices.
- Possibly a support structure.
- At least one display/showcase section or set of sections, each of these sections
being fitted with a rotation axis on at least one of their ends or central part:
- o The rotation may be horizontal or vertical.
- o At least one of the ends of said sections or their central part must be supported
or held at the base.
- o The cross-section of these sections is preferably polygonal, although a square
section has been chosen in a preferential embodiment.
- Means for coupling the display section or sections to the drive means.
- A means of controlling the rotation position of the section.
- A means for moving each of the sections
- A programmer which determines the movement sequence of each of the sections.
- Possibly a device for direct operation by the user.
- Possibly a remote control unit and a means for receiving the signal emitted
by the remote control unit
- A clutch device for the rotating section in respect of its drive
- A position recovery device when the position has been lost
- Means for sliding the assembly around, such as a set of wheels located in the
This provides the following advantages:
- The shop or business thus attracts the attention of the possible customer, and
the latter in turn feels more interested by the product on sale.
The staff of the establishment does not necessarily have
to be involved.
The display unit goes back into automatic mode when the
user ceases to operate this.
The rotation can be manually stopped, enabling it to go
back into the automatic sequence through the clutch operation.
The rotating sections can easily be replaced.
The display sections can also easily be replaced.
BRIEF DESCRIPTION OF THE FIGURES
- Figure 1 shows a general perspective view of a display case fitted with a base
and a set of display modules, sequentially rotating, each of these being provided
with a number of display surfaces.
- Figure 2 shows a cross-section view of a display surface in one of the display
sections or modules.
- Figure 3 shows a perspective view of a display support for photographs, in which
a central housing between two laminar sections is set up for locating the photograph
or similar item.
- Figure 4 shows a perspective view of an example of a display support for products
which has a hollow with a lower support surface for its display.
- Figure 5 shows a perspective view of an example of an embodiment of the display
modules fitted with display trays.
- Figure 6 shows a front view of an example of a user-driven device, fitted with
an illuminated sign, able to be driven by proximity, even through the glass of a
shop window or with obstacles in the way.
- Figure 7 shows a side view of the device in Figure 6 arranged and backing onto
the inside of a glass surface, but also wood and others, such as the glass pane
of the shop window, to be driven from the outside.
If it is a question of exhibiting products the support
device can be ruled out and simply include a set of surfaces at different heights,
depending on the system needed.
DETAILED DESCRIPTION OF THE INVENTION
According to a first form of embodiment, with reference
to Figure 1, number 1 shows an example of the display unit, which has a lower support
base 2, a structure 3 holding a set of support modules 4. The base 2 and the top
5 of the structure 3 determine an articulation for each of the rotating display
modules 4 by means of the corresponding supports. The top 5 of the structure 3 is
held up by lateral items 6.
As one can see, when the display modules 4 assume a certain
position, these are visible both from the front and the rear and through the arrangement
of the lateral items, also from either side, enabling the establishment's customer
to view this properly from the shop window and also from the inside of the shop.
Obviously, even when the display unit of the invention is ideal for its location
in the shop windows of establishments, it can also be used for fitting on the inside.
The display modules 4 can have a regular or irregular section,
but it seems advisable for these to be made in a polygonal shape or one with a symmetrical
axis in the rotation axis.
According to one embodiment, the display modules have a
set of showcase panels for flat items, such as photographs. For this purpose the
module, which has a preferentially polygonal shape, is designed to have rods or
stems 7 at the top on which a support surface 8 can be held, said support surface
8 being fitted with a viewing surface 10 and a securing counter-surface 9. In order
to ensure verticality (according to the mode represented) a further support rod
11 is fitted.
The photographs can be adhered to or printed on the viewing
surface 10 but, as is clearly seen in Figure 3, it may include a space determined
by two sheets, the viewing surface and a counter-surface, some distance apart from
each other, so that the photograph or laminar surface to be displayed can be set
in this space between the sheets which define this.
The unit is similarly designed for displaying relatively
small-sized products of any kind, defining similarly to the item previously described
support trays instead of a viewing surface. One example can be seen in Figure 4.
According to one option, the display modules can simply
include a number of parallel horizontal surfaces at different heights forming support
zones for any type of product of a suitable size. One example can be seen in the
drawing shown as Figure 5.
On the inside of the base there are all the electrical,
mechanical and electronic items needed for the display case to work properly.
The modules are turned by means of an electric motor which
drives through a reduction unit a transmission system by means of a pulley, such
as a belt or polymeric ring endowed with a certain degree of elasticity with a properly
calibrated tension. This allows the device to be stopped by means of a user's voluntary
operation without the motor suffering through this.
The movement of each of the display modules is intended
to be positionally sequential, programmed according to a pre-set program or through
the user's operation.
It is also possible for there to be a set of separate modules
which can be governed by a single processor so that the display modules in different
cabinets can be included in the movement sequence. The transmission of information
between the furniture items and/or modules can be by means of connection cables
or by wireless connection.
The rotation position of each of the modules is controlled
by means of an encoder which informs the processor of the real position of the display
module, regardless of any possible movements of the motor and transmission unit.
For the sake of simple assembly, the base is intended to
house the rotation means of the display module, on which the module itself will
be fitted by appropriate means (normally securing by screws).
The furniture unit is intended to have support wheels so
that it is easy to clean and handle the whole assembly or replace the items on display.
In addition to the automatic programmable or pre-set mode,
the display module will have a moving system, which can be individual for each module
or for all of these as a whole and will normally be associated with the display
Furthermore, as an additional embodiment, it is intended
to add a second movement system to the display unit by means of a touch-sensitive
surface which can be set outside or inside the glass pane of a shop window, so that
at times when the business is closed, the customer can observe the information or
the products on display, by selecting the required movement of each module themselves.
In alternative embodiments it is intended for the rotation
axis to be suspended from the top or be set out in a horizontal position with the
bases to one of the sides or in a central position. The free end of the display
module can be secured or set with no support at the free end.
Furthermore, in any of the cases it is also possible to
fit a support on a central base endowed with drive means, with an output to both
sides or up and down.
As regards the drive system, a proximity pushbutton unit
is defined which receives from the user at a certain distance a power signal (radiation
emitted by the section or the user's finger) which is able to go through the glass
pane of a shop window, a wooden door or even a brick wall.
The operating system can thus be located anywhere and on
any appropriate surface, either directly or through an interspersed section.
The device includes a casing 22 for housing the electronic
circuit and the other different items of which this consists, and includes a reception
surface or antenna for the device 23, which transmits the signal received to an
electronic circuit. Depending on the intensity and regularity of the signal, the
device will acknowledge the proximity and send the corresponding signal to the display
unit. The reception surface 23 can be at a distance from the casing section 22 by
means of a spacing rod or securing screw.
The button also includes a self-adjustment device. Hence,
for example, if a hooligan sticks an adhesive over the pushbutton surface, this
will send the signal and remain active for a few seconds, and after detecting that
the signal is stable, proceed to regulate the threshold or frequency of the radiation
required to receive the signal.
The device 21 can, be adhered to the window pane 20 through
the antenna 23, the sides of the carrying case or form a closed section with a casing,
which will be stuck to the relevant place.
To draw attention to the pushbutton unit, this has been
designed with a number of luminous diodes (LEDS) 24 set in an area close to the
antenna or even superimposed on this.
With no limitations to the sphere of the invention and
only as an example, the diodes have been designed to visually form a slow rotation
movement sequentially lighting up the diodes that have been programmed (one diode
of every several items is lit up sequeutially).When the user draws near and the
device detects this proximity, the electronic circuit modifies the sequence for
lighting up the diodes, which will be illuminated more quickly and in greater numbers.
Nevertheless, any other visual combination can be programmed.
The casing section 22 has a means of electric power supply
and/or will include an electric battery.
The connection between the pushbutton unit and the display
case can be by wire or wireless.
This is for application in making display units/showcases.